The Mesa College Library provides you with a wealth of information for analyzing companies and industries. This library research guide provides you with resources and strategies that can not only lead you to success in Marketing 100, but also in the business world.
Welcome to the MARK 100--Principles of Marketing Library Research Resources page! Here you'll find not only the required reference materials specified in your research writing assignment rubric, but short training videos that show you how to access and use those materials, as well. You can click on each of the tabs shown above to link to information about the specific reference source shown on the tab.
This page also offers you the opportunity to chat with a reference librarian, should you have questions about how to use these resources to complete your assignments.
Have fun checking this out!